September 13, 2012

Use “SUCCESS" to Bring Success


By: Pam Sowder, Director of Marketing 

“As we go about our days blitzing, partying, and wrapping, we have inquiries as to the validity of the product and the opportunity. Success from Home gives you the advantage that you need to overcome the skepticism. Whenever you are presenting the opportunity or the product, you should be using a tool to do the talking for you so that you can duplicate with speed. Everyone is a prospect, but we ruin them by talking too much, acting like an expert, or boring them to death. Whether you just started the business an hour ago or 3 years ago, use tools to talk for you so that the prospect that you are talking to can see themselves doing what you just did.



HERE ARE A FEW EXAMPLES:
1. Someone at a Wrap Party asks for more information. You can offer them our Success from Home magazine and let them browse through it on their own.
2. You are at a coffee shop and you run into the one person that you want in your business, but you have been too fearful to ask them to take a look or try the product. Strike up a conversation with them and then say, “Oh by the way, I would love to introduce you to It Works! Global, home of the Ultimate
Body Applicator.” They may respond with, “Who is that?” or “What is that?” Instead of talking and trying to explain what it is, pull out a magazine and read part of the cover. Let them know: “This is what it is, and this is what it does” (show pictures of the Ultimate Body Applicator inside). Keep it this simple, and watch what happens to your business and your confidence.
3. Leave one wherever you go. As you visit doctor offices, banks, coffee shops, airports, restaurants, car washes, teacher lounges— basically anywhere people are waiting on something or someone—place   copy in each location. Make sure you have a label with your contact information on the outside cover and one on the inside as well. You can also place several blitz cards within the magazine so that they will fall out when the next visitor picks up the magazine.
4. If you are shopping in a mall, carry the magazine so the front cover is visible and set it down on the counter when you purchase merchandise.
5. Mail a copy to your out of town prospects. Come up with creative ideas of your own so that this magazine works for you! We are curious by habit, so people will want to know what the product is on the front cover of the magazine. Success from Home is the “expert” that you want when talking to family and
friends. It will give you the power and the advantage that you have been looking for so that you can take the fear out of talking to someone you know. Have fun and let the tools that we offer work for you.

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